Today’s seniors are defying tradition in retirement. They’re going back to school, starting second careers, working and volunteering in the community, and living healthier, longer and more active lives.
Given the track record of Baby Boomers as change agents, and the fact that they’re turning 65 at a rate of 10,000 a day, the senior housing communities arising to house them will undoubtedly give new meaning to the term senior Housing.
For Builders and Developers, that means designing senior housing and 55 plus communities for the still-youthful Boomers is no longer about offering up wider hallways, bigger bathrooms and better lighting. They crave many of the same amenities and lifestyle options as their millennial children. Think architecturally snazzy buildings, sophisticated interiors, a variety of dining options, fully integrated technology, state of the art fitness and more.
To stay competitive, developers need to turn up the heat with a new breed of resort style services and amenities that are intriguing, experiential and appeal to all segments of this generation.